Promotional Opportunities

To assist with promoting your event, Calgary Stampede can offer on-site promotional opportunities – subject to availability – including:

Digital banner on the side of The Big Four Roadhouse

Your event name will be displayed on electronic signage on the south side of the Big Four Building, visible from McLeod Trail North. Your event will be displayed at this location on the first event move-in day.

Inclusion in the event calendar on the Calgary Stampede website

Your event will be listed (by month) on the Calgary Stampede website. This listing excludes private events not available to general public attendance.

Calgary Stampede directional signage

Throughout BMO Centre there are four Translux signs for use to display your event. When your event is the next one in the venue, your event name will be displayed in the appropriate signage. Exterior signage is permitted with the prior consent of the Stampede. All directional and event signage must be mounted on easels or individual holders and are not to be affixed to columns or walls and must be removed following the conclusion of an event. All signage must be of a printed nature and meet the approval of the Stampede. This also applies to the posting of signs within the exhibit halls.